Wednesday, July 2, 2014
Nike and Adidas Commercials: Risk Everything and All in or Nothing
This morning I just saw a Nike commercial. These players are to wear the company's new soccer cleats for the world cup. Every world that comes, they have to wear something new. The first thing I notice about the commercial is a skull and crossbones and below it says Risk Everything. Now if you watch all the commercial, it will tell you that there is no greater danger than playing it safe. However, there is no greater danger than being reckless either. See, these commercials are designed to make people live an unbalanced life. You want to risk everything, fine. Why don't you quit your job and gamble the money you got? You want to risk everything right? Why not? What do you have to lose? Everything! Adidas is no different. All in or nothing is a gambling phrase. These companies do not seem to be competitors. If they were, they would promote something different. They are one and the same thing. They just have different names and different way of designing their products! This year is the world cup. To think that they would promote people to be healthier... That is not what they are here for. They do not care about you, me, nobody! I just had to express how disappointed I am with this company. Now soccer is a game that I love a lot. But since it becomes a business, I feel like it looses its value. Companies use it for profit instead of encouraging people towards exercising. Maybe I should do as Freddie does: to not even watch the matches, the commercials... My friend would tell me that you should give this generation a chance because you sounding old school. Seems that he is trapped into that idolization stage again. What he does not understand is that these players are human beings: whatever you see them doing on tv, why can't you do it? The reason is because you have not put enough time in knowing yourself and that is exactly what this blog is about. I might be disappointed but I have to say that I am happy about how many people on this blog and I see eye to eye. Like I say, maybe it is less watching more doing instead watching and doing. Maybe no watching TV at all! That should do it.